VeloCMS vs Ghost

Ghost is good. It just wasn't built to run many blogs from one dashboard.

Ghost is a genuinely well-built CMS — clean admin, native membership, a good editor. What it doesn't do is multi-tenancy or AI editing, and its pricing climbs as your audience grows. VeloCMS covers the same ground at a flat rate, plus a few things Ghost never shipped.

Member count pricing bites when you actually succeed

Ghost(Pro) prices by member count. As listed on ghost.org/pricing on 18 October 2026, at 1,000 members Starter is $15/month, Publisher is $29/month, and Business is $199/month (all billed yearly), and the price climbs as you move up the member slider. Beyond the largest tier you are negotiating a custom contract. This is fine if your audience stays small and predictable — but the whole point of a good newsletter is that it grows. VeloCMS charges a flat rate by blog tier, with no per-member fees. A thousand members and five thousand members both cost $9/mo on Pro. Ten thousand members is $29/mo on Business — no custom contract. Your Stripe revenue grows; your hosting bill moves only when you change plan.

Multi-tenancy is not a Ghost feature

If you're an agency building blogs for clients, or a media company running ten verticals, Ghost gives you two options: manage ten separate Ghost installs, or pay Ghost's team plan and lose per-client data isolation. VeloCMS ships multi-tenancy as a core feature — each tenant gets its own data, isolated by tenant_id in one shared database, its own custom domain, its own Stripe integration, and its own member list. The platform-level admin sees everything; the tenant admin sees only their blog. This is not a plugin or an enterprise add-on. It is in the standard architecture.

AI editing — built-in on every plan vs. premium-only

Ghost launched Ghost AI in late 2025, adding a writing assistant inside the Koenig editor. The catch: the AI is platform-provided, meaning you use Ghost's model via Ghost's infrastructure — no key portability. VeloCMS ships a TipTap editor with Gemini slash commands on every paid plan from $9/mo. Type /ai and describe what you need; the editor streams a completion inline. BYOK AI means you can bring your own Gemini API key and the cost stays transparent. Ghost AI is real — the distinction is key ownership.

VeloCMS vs Ghost — feature by feature

FeatureVeloCMSGhost Pro
Page speed (LCP)Real-user field data published on our /performance pageVaries by theme and hosting
Multi-tenancyBuilt-inNo (separate installs)
AI-first editor
Native membership paywall
BYOK Stripe (tenant-level)
Custom domain
Monthly cost (managed)From $9/mo flat$18–$199+ by member count
Data portabilityFull JSON + mediaJSON export
Plugin / extension modelFirst-party onlyGhost integrations
Open-source licenceProprietaryMIT (self-hosted)
What migrating from Ghost actually imports
ContentDoes Ghost export it?Does VeloCMS import it?Note
PostsYesSourceImports
PagesYesSourceNot supported
Categories and tagsYesSourceImports
AuthorsNot checked yetPartly
  • Author name only, as text.
  • The source export format is not verified yet.
Images and mediaYesSourceImports
Publish datesNot checked yetImports
  • The source export format is not verified yet.
CommentsNot checked yetNot supported
  • The source export format is not verified yet.
301 redirect mapNot checked yetNot supported
  • The source export format is not verified yet.
SEO metadataNot checked yetNot supported
  • The source export format is not verified yet.
Free subscribers or membersYesSourceImports
Paid membersNot checked yetPartly
  • Paid subscriptions are not transferred.
  • Imported members get a 30-day grace period.
  • The source export format is not verified yet.

· How we check

Ghost list prices
PlanPriceBilling basisLimits statedSource
Starter (1,000 members)USD 15Per month, billed annuallySource
Publisher (1,000 members)USD 29Per month, billed annuallySource
Business (1,000 members)USD 199Per month, billed annuallySource
VeloCMS list prices
PlanMonthlyAnnual, per monthStorageSubscribersCustom domainAPI access
ProUSD 9USD 7.205 GB5000YesYes
BusinessUSD 29USD 23.2050 GB50000YesYes
AgencyUSD 69USD 55.20UnlimitedUnlimitedYesYes

· How we check

Run a free technical SEO, performance, and migration-readiness audit — no signup required.Audit my site

Already on Ghost? Migrate in 3 steps.

  1. 1
    Export your Ghost content. Ghost Admin → Settings → Labs → Export content. Download the JSON archive including posts, authors, tags, and images.
  2. 2
    Import to VeloCMS. Sign up, go to Admin → Tools → Import, and upload your Ghost JSON. Post slugs are preserved so your existing backlinks stay intact.
  3. 3
    Move your members. Export your Ghost member CSV and import it into VeloCMS's members collection. Existing subscribers will receive a magic-link re-authentication email automatically.

Multi-tenancy built in

Run 100 isolated blogs from one platform. Each tenant gets its own database, custom domain, Stripe keys, and member list. Ghost has no equivalent — every Ghost site is a separate install.

BYOK AI on every paid plan, with your own key

Ghost AI launched in late 2025 as a platform-provided assistant. VeloCMS ships Gemini-powered slash commands on every paid plan from $9/mo, with BYOK support — bring your own API key.

BYOK Stripe — your money, your account

VeloCMS BYOK lets each tenant wire up their own Stripe account for membership revenue. Payouts go directly to the tenant. No platform wallet, no delayed settlement.

Flat pricing as audience grows

Ghost(Pro) bills from $15/mo (Starter) to $199/mo (Business) at 1,000 members, and more as member count scales. VeloCMS charges a flat rate per blog plan: $9/mo covers up to 5,000 subscribers and $29/mo covers up to 50,000.

Automatic custom domain TLS

Tenant custom domains get a Let's Encrypt certificate automatically through our hosting platform. No manual certificate management, no renewal cron.

A different kind of freedom: full data export

Ghost is MIT-licensed and self-hostable if you want to run your own infrastructure. VeloCMS takes a different path to the same freedom: everything you create — posts, members, media, settings — exports as JSON or CSV any time, on the managed SaaS at $9/mo flat.

Frequently asked questions

Is VeloCMS better than Ghost for agencies?

For agencies managing multiple client blogs, VeloCMS is the better fit. Its multi-tenancy model keeps each client's data separated by tenant in one shared database under one platform, with a separate admin view for each client blog. Ghost has no built-in multi-site capability — each Ghost site is an independent install.

Can I migrate from Ghost to VeloCMS?

Yes. Ghost exports content as a JSON archive. VeloCMS can import Ghost JSON exports including posts, authors, tags, and images. The migration guide walks through every step, including preserving post slugs to protect existing SEO rankings.

Does VeloCMS have the same membership features as Ghost?

VeloCMS covers Ghost's core membership feature set: magic-link email auth for readers, per-post paywalls, free and paid tiers, and Stripe checkout. VeloCMS adds BYOK (bring your own keys) Stripe so the payout goes directly to your account, not through a platform wallet.

How does VeloCMS pricing compare to Ghost Pro?

Ghost(Pro) charges by member count. As listed on ghost.org/pricing on 18 October 2026, at 1,000 members Starter is $15/mo, Publisher is $29/mo, and Business is $199/mo (all billed yearly), with custom pricing beyond the largest tier. VeloCMS charges a flat rate by blog plan — member count does not affect your bill. For any publication with more than a few hundred readers, VeloCMS is significantly cheaper.

Does Ghost have AI writing assistance?

Ghost AI launched in late 2025 as a writing assistant inside the Koenig editor. VeloCMS includes BYOK AI on every paid plan starting at $9/mo. The difference: Ghost AI is platform-provided by Ghost Pro, while VeloCMS BYOK AI lets you bring your own Gemini API key and works on every paid tier.

Everything Ghost has — and what it doesn't.

14-day free trial. Import your Ghost content on day one. Flat pricing, no member count surprises.

Honest trade-offs portfolio

76 platforms compared. Honestly.

VeloCMS compares against 76 platforms — WordPress, Substack, Ghost, Squarespace, Webflow, Framer, Klaviyo, ClickFunnels, and 68 more. We credit competitors where they win.