Integrations / Klaviyo

Klaviyo integration
for VeloCMS

Your blog collects subscribers. Your store collects orders. Klaviyo turns both into segmented, automated email programs. VeloCMS sends member signups and purchase events to Klaviyo so your flows stay current without manual list uploads.

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What this integration does

The Klaviyo connector in VeloCMS listens for two events. On afterMemberSignup, it imports or updates a Klaviyo profile for the new member and, if you configure a list ID, subscribes that profile to the list. On afterOrderCreate, it sends a Placed Order event to Klaviyo with the order value and a unique event ID so Klaviyo can deduplicate replays. Both handlers are fail-soft: a Klaviyo API error is logged but never blocks the member signup or order webhook. It is a one-way push from VeloCMS to Klaviyo — your email strategy runs in Klaviyo while VeloCMS feeds it the right signals.

Member profile sync

New blog members are upserted in Klaviyo with their email and first name, ready for segmentation and flows.

Placed Order events

Each paid order sends a Placed Order event with revenue, order ID, and tenant context to trigger Klaviyo automations.

List subscription

Optionally subscribe every new member to a Klaviyo list automatically so your welcome flow fires immediately.

Where to find it in admin

  1. 1
    Admin → Plugins → Klaviyo. Paste your Klaviyo Private API key and, optionally, the list ID you want new members subscribed to.
  2. 2
    Save. New member signups sync to Klaviyo automatically, and every paid order sends a Placed Order event. Toggle the order_placed event in settings if you want signups only.

Use cases

A newsletter publisher can trigger a Klaviyo welcome sequence the moment someone subscribes on the blog. A creator selling digital products can send post-purchase onboarding flows based on the Placed Order event. A store owner can build revenue-driven segments in Klaviyo using purchase data streamed from VeloCMS, then run abandoned-cart or win-back campaigns without writing any custom integration code.

Also see the Mailchimp integration and Kit integration.

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